CPSC recall 23-286, announced September 14, 2023, covers Target Chuckle & Roar Ultimate Water Beads Activity Kits (about 52,000 units). If a water bead is ingested, it expands and can pose ingestion, choking and intestinal obstruction hazards inside a child's body, resulting in severe discomfort, vomiting, dehydration and a risk of death to a child. The notice cites 1 incident report. Consumers should immediately stop using and take away the recalled water beads from children. Recall contact: call 800-637-0732, go to chuckleandroar.com/recall, or email beadrecall@buffalogames.com.
Compare the model on your label, then check any serial numbers, date codes, and exclusions in the notice. A model match alone does not confirm that your unit is included.
UPC or product codes
079346627035On the front of the purple container, the label states Ultimate Water Beads Activity Kit.
Which products are included?
This recall involves the Chuckle & Roar Ultimate Water Beads Activity Kit. On the front of the purple container, the label states Ultimate Water Beads Activity Kit. It includes: 2 ounces of "jumbo" water beads and 6 ounces of "regular" water beads. Along with a clear container and lid, there are five small toy fish, a scissor scoop, tweezers, a scoop with a handle, 10 activity cards and instructions. The activity kit was sold in a purple box with UPC Number 079346627035 on the back.
Confirm these details on the official CPSC noticeWhy it was recalled
If a water bead is ingested, it expands and can pose ingestion, choking and intestinal obstruction hazards inside a child's body, resulting in severe discomfort, vomiting, dehydration and a risk of death to a child.
Incidents and injuries
Buffalo Games received one report of a 10-month-old child's death from swallowing the recalled water beads in July 2023 in Wisconsin. Buffalo Games also received a report that a 9-month-old child was seriously injured in November 2022 in Maine from swallowing the water beads which caused an intestinal obstruction requiring surgery to remove them.
Official remedy
Consumers should immediately stop using and take away the recalled water beads from children. Contact Buffalo Games for a full refund and instructions on how to return the product in a prepaid mailing package supplied by the firm or return the product to any Target store.
Product and sales details
- Brand
- Target
- Recall number
- 23-286
- Units
- About 52,000
- Manufactured in
- China
- Sold at / sales period
- The recalled Chuckle & Roar Ultimate Water Beads Activity Kits were sold exclusively at Target stores nationwide and online at Target.com from March 2022 through November 2022 for about $15.
- Importer
- Target Corporation of Minneapolis, Minnesota
Recall contact information
Buffalo Games toll-free at 800-637-0732 from 9 a.m. to 4:30 p.m. ET Monday through Friday, email at beadrecall@buffalogames.com, or online at https://chuckleandroar.com/recall or www.chuckleandroar.com and click on "Recall Information" at the top of the landing page.
Verify phone numbers, hours, and websites on the current CPSC notice before contacting the firm.
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